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Meet Tobi Adebomi, Nigerian Sports Agent Making Elite Sports Therapy More Accessible

Tobi Adebomi is a Sports agent and entrepreneur who recently founded a Sports, Cryotherapy, and Health & Beauty clinic Renuvenate,with the aim of making elite sports therapy more accessible to athletes.

Renuvenate was set up to provide different ranges of cryotherapy treatments to boost recovery, improve sports performance, manage pain, and deliver beauty and anti-ageing benefits to athlete customers.

Adebomi grew up in South East London and had a great childhood with his main interests being sports and business. Upon finishing school he went to university to study business.

Having an entrepreneurial itch and wanting to start something he came across the leisure activity, ‘Zorbing’, which was featured on TV show ‘The Only Way Is Essex’. He hadn’t come across it and noticed there were very few places doing it in London despite it being popular in other places around the world.

He presented the idea to his university who was offering grants to students who had good business ideas and got a £3k grant which he combined with some savings to set up a business offering Zorbing in London.

The business took a lot of work and research during his final year at university however, at the peak he managed to get over 40 Zorbing balls offering the activity in various cities across the U.K.

After some time he decided to wind down the business as other priorities took over. Tobi then went on to work in a few different full-time jobs which included a sales role as well as being a teacher.

Whilst doing these roles he still had the entrepreneurial itch and knew that he wanted to start a business further down the line. Outside of his job he spent a significant amount of time taking his younger brother, who is an aspiring footballer, around the U.K. to matches.

Traveling around the U.K. and interacting with agents re-ignited his love for sport and he decided he would take a look at becoming a football agent. He spent some time shadowing agents and scouts initially who he reached out to and then started getting his own clients, many of whom have now gone on to gain professional contracts.

Setting up a clinic can be quite expensive so Adebomi was sensible, to begin with by offering treatments that were more accessible and he could get started with cheaper machines.

Over time he received further training and started reinvesting profits to get more machines up until getting a full cryotherapy chamber installed in the clinic. The reception he has got so far has been great with not only some professional athletes coming to the area, particularly after we have seen team sports restart in the U.K. but he is also seeing a lot of fitness enthusiasts coming to the clinic. 

He has big ambitions to scale out and open more clinics having hired a small team and continues to get more machines. Whilst his path to running a clinic and being a sports agent was not the clearest one Adebomi’s entrepreneurial nature, love for sports and business and unwillingness to settle has allowed him to find his passion before his 30th birthday.

Source: Forbes/ Renuvenate

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