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How To Manage Your Business Digitally Amidst Insecurity

Running  a business in a peaceful environment is challenging,  but running it amidst insecurities is much more challenging. Currently in the world  there are alot of insecurity issues  happening which will definitely make business owners  frightened and concerned about their growth. 

In Nigeria few days ago some gunsmen attacked a catholic church at Owo, in  Ondo state,in this situation, most entrepreneurs at Owo will be frightened to leave their homes to meet their customers and sell their goods.  A similar occurrence also  happened recently in Texas, in the United States,  where an 18 year old gunman opened  fire at Robb Elementary School , as an entrepreneur you might be highly worried  but  with these  following tips on how to run your business digitally, you will surely make progress:

Having A Social Media Presence

This will create an excellent opportunity for Content Marketing.

Being consistent with social media is vital when it comes to gaining a larger online presence. The more you engage your target audience, the more loyal they will be, and the more your followers will grow as well.

The payoffs of having a good social media presence are huge. All of your followers have the potential to become paying customers. By increasing your social media presence, you are indirectly growing your online business as well.

Using Email Marketing

Email marketing is not new. This Digital Marketing strategy has been around for a while and has only grown in popularity with time. 

Email marketing has good reason to be a digital marketer’s favorite tool and can be used to manage your business digitally where you can send mails to your prospects, customers to make them aware of discounts, offers etc

It is one of the few strategies to grow your business that actually work. In email marketing, both prospective and existing customers get emails targeted specifically to their micro-niche. 

Since these emails are often customized to fit the reader’s needs perfectly, they have higher chances of converting people into regular customers.

Email marketing is an excellent way to market content by tailoring it to the customer’s specific needs and increasing the chances of gaining additional customers.

Invest in Video Marketing

One of the most efficient ways to successfully grow your business digitally  is through video marketing. 

Customers respond much quicker after watching a video advertisement than with any other kind of advertisement.

In fact, a whopping 64% of customers are likely to respond after watching a branded video ad. It is also estimated that entrepreneurs grow 49% faster with video advertisements than without.

Video marketing is an efficient and effective strategy to manage your business online .

Do you want professionals to handle your business to create marketing videos for your brands for advertisement and sales

At Espact we help brands advertise their business online by creating engaging marketing videos. For more information

Call/WhatsApp: 08081553042

Or send a mail to: info@espact.com

Use Paid Media To Increase Your Reach

Paid media is an excellent tool to increase your business’s reach online. A small investment will result in a large number of people being made aware of your business.

Paid media, for example, Instagram and Facebook ads, target the right market for you and help you grow without you having to lift a finger.

Of course, the ad you run needs to be catchy and of good quality for people to consider investing in your business. 

So, if you are investing in paid media marketing, it would do you well to focus on the type of content you are putting out.

However, the one thing paid media does, regardless, is simply to get the word out. The more the number of people who know about your online business, the more your business and online sales will grow

Interested in getting your business seen, heard and known?

Do you want professionals to handle your business to give it more visibility and sales

At Espact we help brands advertise their business online through paid ads for more information

Call/WhatsApp: 08081553042

Or send a mail to: info@espact.com

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