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How Creative Designer Teta Isibo Is Reinventing Traditional Crafts In Rwanda

Teta Isibo,  the founder and CEO of Inzuki is adding more meaning to Rwandan’s traditional crafts. Her brand specializes in jewelry, accessories and interior decor. It is a handmade Rwandan design with a global appeal, using local organic materials.

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Teta is in charge of the design, while members of women-cooperatives around the country are in charge of manufacturing the products. Teta’s creations are hand-made using local craft skills and Inzuki Designs works with various nearby women’s cooperatives to create products that fuse craftsmanship and contemporary style.

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With no background in fashion or business, Teta quit her job as an urban planner in Kigali to launch Inzuki, which means ‘bees’ in the local language. This has grown into a popular Rwandan brand with a boutique located in the Heart of Kigali City. Teta is now targeting international markets including the rest of Africa, Europe, Asia and North America through distributors and an online store.

Teta is proudly part of an ever-growing Rwandan cultural renaissance that is seeing growing innovation and an increasing number of young entrepreneurs and trendsetters propelling the country to the next level.

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Teta’s story is one that could inspire many other young aspirant women entrepreneurs in Africa. She had a dream not only to build a business and a brand that was African inspired but to also take it to the global marketplace and build a loyal client. The Inzuki brand is definitely going places and is one to watch for the future.

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