Olubunmi Odejimi
A pitch deck is a visual presentation that outlines an idea, product or company in one concise package. This presentation pitches your idea or company to investors, making them more likely to support it. It usually consists of 10 to 20 slides that give investors an overview of the company’s business plan. It compensates for the lack of revenue projections and further builds the confidence of the investors in your business
Understanding the benefit of this presentation and how to create one can help you stand out among your co-workers or raise money for your employer. In this article, we will be discussing the benefits of a pitch deck for your business plan
Business plan framework
A pitch deck is a well-organized framework for creating a small business plan, that provides an executive summary of the business and defines the management objective. It creates a marketing roadmap for a business, tailoring the business goal to specific spectators and investors.
Building awareness
An investor’s initial exposure to an organization is generally through a presentation like this. In many references, the investor’s first impression of a firm is critical. A pitch deck Increases clarity in the mind of potential investors and can help you get media coverage for your product or project. If your presentation attracts interest, investors may do their research by reading articles and watching videos about your company. This results in additional publicity, which helps more people learn about the need your idea fulfills. This increased awareness can help you attract more customers and partners, which may help strengthen your company.
Reinforcing company branding
A pitch deck can be updated and modified for multiple purposes and period depending upon the need for funding. It can be an opportunity to brand your product or project and use it as a marketing tool, even after you have finished your presentation. It can be used as a template for business conferences or public meetings, and can also added to your employer’s website or the company’s portfolio.
Helping raise capital
A well put together deck can be an effective tool for raising capital from investors. Creating a deck that conveys enough information and details about your product or project can help secure funding. It also reassures investors and managers you know how to market your product, which may increase the chances of receiving support.
Espact can help you develop a detailed research based business plan and well-polished pitch deck to pursue your business goals and help you get funding from investors.
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